About Us

Who we are

Tru Optik powers Connected TV/Over-The-Top (OTT) advertising, making it measurable and attributable. The Tru Optik OTT Marketing Cloud is the only audience measurement and data-management platform that works across the entire OTT ecosystem, including all Connected TV devices. The company’s advanced technology, proprietary audience intelligence, and comprehensive solution suite have solidified Tru Optik as the preferred partner for many of the world’s largest media companies, brands, and agencies as they navigate the shift of TV to OTT.

  • gartner
  • tech company
  • tech crunch
  • video executive
  • vcic
  • tvot recognition
  • arf
  • OTT Executive of the Year - Andre Swanston